ReplyBay
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Solutions Social commerce

Your comment section is a storefront. Staff it.

ReplyBay answers product questions under your Instagram and Facebook posts, sends a private message when someone comments a keyword, hides abuse and hands real complaints to you.

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Comments on today's post

  • Instagram comment

    PRICE? And does it come in green?

    Matched your PRICE rule: the product link went out by DM, with a short public reply under the comment.

    Sent

  • Facebook comment

    Do you ship to Belgium?

    Answered publicly from your shipping policy.

    Sent

  • Instagram comment

    Ordered two weeks ago and still nothing. Is this a scam?

    A real complaint about an order: not hidden and not answered automatically. Handed to you.

    To you
Illustrative example. What sends on its own depends on your confidence threshold; payment issues always go to a person, and returns and refunds do unless you opt them in.

How it works

  1. Connect Instagram or a Facebook Page

    DMs and comments come in through one connection. Comment monitoring switches on with one click.

  2. Decide what happens in public

    Choose which comments get a public reply, which are hidden and which wait for you. Each post can be set to automatic, draft only or off.

  3. Turn keywords into DMs

    A rule like LINK or PRICE sends your private message to anyone who comments it, once per comment. Comment-to-DM runs on Instagram.

  4. Answer the DMs that follow

    Product questions in DMs get drafts from your catalog and policies, with the same review threshold as every other channel.

What you get

  • Comment moderation

    Reply, hide or hold, based on sentiment and your confidence threshold. Facebook comments can also be liked.

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  • Comment-to-DM

    Keyword rules on one post or on all of them, with an optional public reply.

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  • Instagram DMs

    Story replies and product questions answered while the interest is still there.

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Questions

Will it reply to every comment?

No. You decide which comments get a public reply. Negative comments and complaints are never answered automatically; they wait for you.

Does comment-to-DM work on Facebook and TikTok?

Not yet. Comment-to-DM rules run on Instagram. Facebook Page comments can be answered, liked and hidden.

Can I switch it off for one post?

Yes. Each post can be set to automatic, draft only or off without changing the rest of the workspace.

Does it use the official Instagram API?

Yes. ReplyBay connects through Meta's official APIs, and each comment gets one private message at most, as Meta's rules require.

Answer the comment while they are still scrolling.

Connect Instagram, add one keyword rule and watch the first comments come in.

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